Building a business takes money. If you’re starting a
brick-and-mortar traditional business, it could take tens of thousands of
dollars to get things rolling. If you’re dealing with intensive infrastructure
needs, you may need even more — in the realm of hundreds of thousands or
millions of dollars. At the other end of the spectrum, you may be able to start
a microbusiness for just a few thousand dollars.
In any case, you’ll need to put together some kind of plan
to acquire these funds. You could get a loan from a lending institution to
cover most of your expenses or you could work with a venture capitalist or
angel investor (depending on the type of business you’re starting). You could
even try crowdfunding or seeking help from friends and family members.
As a complement to these approaches, or possibly as your
exclusive mode of funding, you may consider tapping into your personal savings
and investing your own capital. But is this a good idea?
Inherent advantages to using your own capital
There are a few immediate advantages to using your personal
savings to build a business. For example:
Reduced interest. If you take out a loan for the business,
you’ll pay an interest rate on the principal. You can avoid this by
contributing the money yourself.
Greater ownership percentage. Accepting funding from VCs or
angel investors often means diluting your shares of ownership. You don’t have
to do this if you go it alone.
Faster starting action. Processing loans and formalizing
investment deals can take weeks or even months. If you want to get started as
quickly as possible, personal funding can help you build that momentum.
However, before you do this, there are some other nuances to
consider.
Personal financial impact
Think about the impact that this move is going to have on
your personal finances and what it could mean for your future. Generally
speaking, the better your financial health and the more savings you have, the
less you’ll need to worry about this dimension. For example, if your net worth
is $1.7 million, you can contribute $35,000 to your business without much of a
concern. But if your entire savings total $35,500 and that $35,000 contribution
is going to leave you with $500, you’ll be putting yourself in a bad financial
position.
There aren’t many strict rules here, but for most people,
it’s important to:
Maintain a personal emergency fund. Whatever you contribute
to the business, you should have at least a few thousand dollars set aside for
personal emergencies.
Avoid tapping into your retirement accounts. Tax-advantaged
retirement accounts like 401(k) plans and Roth IRAs have major advantages for
long-term savings. You can technically tap into them to withdraw funds, but you
should avoid this; not only will you miss out on potential benefits, you may also
face a steep tax penalty in doing so. Use these as a measure of last resort.
Take your debts into consideration. If you’re already in
deep personal debt, it may not make sense to funnel your personal savings into
a business when there are other financing options.
Cost estimation
Before adding your personal funds to the business, spend
some time making sure you’re estimating your costs accurately. There are many
expenses related to business ownership, including both startup costs and
ongoing expenses. If you invest your personal savings of $35,000 into the
business, then find out later you need an additional $10,000, or if you need
$15,000 a month to keep the business running, you may quickly find yourself in
over your head.
Financial leverage and risk
It’s also important to acknowledge the power of financial
leverage and the benefits of risk mitigation when getting funding from another
source. If you take on a loan or offer partial ownership of the business to
another party, you’ll be minimizing your own financial stake — and thus your
own financial risk. If an investor contributes $15,000 to your business and you
contribute $20,000, if the business goes under, you’ll lose far less than if
you had invested the full $35,000 yourself.
The only caveat to keep in mind here is that if you take out
a personal loan, you’ll be personally responsible for repaying it even if the
business fails. This is why it’s better to take out a business loan in most
situations.
So should you invest your personal savings into a business?
Obviously, you wouldn’t be considering this unless you had a top-notch business
idea and a formal plan to back it up. If this is the case, your personal
investment could be a boon to your business. However, you’ll need to make sure
you’re not tapping into your retirement funds, you’re retaining an emergency
fund and that the rest of your personal finances are in good health.
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