16 March 2026

Wireless Price Fight: AT&T Lowers Fees

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Just days after T-Mobile announced a price increase, AT&T announced it has lowered pricing on one of its most popular plans.

AT&T cut the price of its 2GB Mobile Share Value plan by $15 to $65 a month. The plan includes 4G LTE network speed and includes unlimited talk and text in the U.S. The deal also includes unlimited international messaging from the U.S. to select countries with no annual service contract, AT&T said.

This comes just after T-Mobile announced a price increase for its unlimited 4G LTE plan by $10 to $80 per month. T-Mobile also offers free talk and text within the U.S. and to select countries, with no annual contract. And T-Mobile's deal also offers unlimited data use.

The fight to win over customers has been intensifying over the past year with AT&T, the No. 2 wireless carrier behind Verizon Wireless, under direct assault from T-Mobile, the No. 3 carrier.

In January, AT&T and T-Mobile introduced dueling offers aimed at poaching each other's customers. In February, AT&T announced price cuts for family plans and, in an apparent effort to keep customers from jumping to other carriers, offered discounts to current customers who renew, plus a one-time $100 credit toward their bill for each new line registered with AT&T.

Click here for the original article from CNNMoney.

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